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People’s Postcode Lottery raises a cuppa to combatting loneliness amongst older people

DEC
14

Contact the Elderly is thrilled to announce a new funding pot from the players of People’s Postcode Lottery which will play a vital role in combatting the growing problem of loneliness and social isolation amongst older people.

Contact the Elderly is the only national charity solely dedicated to tackling loneliness and social isolation amongst older people through regular face-to-face contact. We organise free, monthly Sunday afternoon tea parties for people aged 75 or over who live alone. Much more than just tea and cake, the tea parties are a way for older people to socialise, make friends and feel part of their community again. With recent research suggesting there is, on average, at least one lonely older person in every UK postcode, the issue of loneliness is a hidden and growing crisis for society.

However, our tea parties are a simple but effective solution and we are currently starting new tea parties across Great Britain at the rate of two every week, thanks to the generous support from the players of People’s Postcode Lottery. This support will continue to extend our ability to offer this vital service to the loneliest and most isolated people in our communities.

Contact the Elderly currently supports almost 5,400 older people and with demand for the service increasing all the time, it is more important than ever for neighbourhoods and communities to work together to combat loneliness. 

Contact the Elderly CEO, Mary Rance says:

“Loneliness amongst older people is a problem that can easily be solved by a community. By its nature, social isolation often means that the loneliest people are the hardest to reach. It’s not the case that they’re not there, it’s just that guests-to-be don’t know our service is available, and admitting you’re lonely is difficult.

''We are delighted to receive this incredible support from players of People’s Postcode Lottery, who share our vision of a society where older people do not have to suffer from loneliness. We would like to thank every one of People’s Postcode Lottery players who help make this possible.’’

EastEnders star and Contact the Elderly ambassador, Linda Marlowe says:

“I’m very lucky in that I have a big family and work in a vocation I love. However, as a person of a certain age, if I didn’t have this support network, it’s true that my life might be very different. Loneliness in older age can often sneak up on you and can be difficult to admit, but Contact the Elderly’s tea parties are a simple solution. They’re a good bit of fun and make a meaningful difference to the guests’ lives. Thank you so much to players of People’s Postcode Lottery for this incredible support!”

The Musketeers star and Contact the Elderly ambassador, Tamla Kari says:

“Having seen the work of Contact the Elderly, I was amazed by how simple but lovely it was and everyone I have mentioned them to since has been struck by what a great idea their tea parties are. The idea of being lonely one day is scary for many of us and the chance to play a role in changing that, even for a few older people, is an easy decision to make. I love a cuppa and a slice of cake so the opportunity to share that with some people who will really appreciate it is such an easy one to take up. I would urge anyone to sign up, get involved and give something back. I am delighted that this funding from People's Postcode Lottery will make a real difference in helping Contact the Elderly continue their great work.”

Find out more about Contact the Elderly in your area by calling 0800 716 543 or email guest@contact-the-elderly.org.uk

People’s Postcode Lottery is a charity lottery. Players play with their postcodes to win cash prizes, while raising money for charities and good causes across Great Britain and globally. A minimum of 30% goes directly to charities and players have raised £161.6 million for good causes across the country. To find out more visit postcodelottery.co.uk 

Postcode Lottery Limited is regulated by the Gambling Commission under certificate nr 000-000829-N-102511-011 and 000-000829-R-102513-010. Registered office: Titchfield House, 69/85 Tabernacle Street, London, EC2A 4RR.

 

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